SAUDI ARABIA
In times past, in the Arabian Peninsula, there were thieves and highwaymen who threatened the lives of people and their trade caravans laden with precious goods, due to greed and avarice. Life faced many risks, threats, and harsh conditions.
FROM THE DESERT, A LEGEND OF THE WOLF AROSE
The legend of the wolf transcended mere survival. This wolf, embodying strength and courage, became a beacon of hope.
THE WOLVES OF THE DESERT
From the desert, a legend of brave desert protectors emerged. They united strongly and bravely, calling themselves the “Wolves of the Desert.” This legend was passed down through the generations.
REVIVING THE LEGEND OF STRENGTH
With the great honor of the Arabs’ courage and bravery, we have revived the legend of strength, to bring it back to life again through the piercing eyes of the wolf.
THE SYMBOL OF STRENGTH AND COURAGE
The wolf’s beautiful fur was engraved to become a symbol of strength and courage.
THE "MAND" ICON: A MODERN EMBODIMENT
Inspired by this noble origin, the “Mand” icon emerged, featuring a modern geometric design that embodies the face of the mythical wolf, with sharp angles resembling a triangle.
PATTERN
To embody the spirit of Arabic authenticity in all its details – from strength and pride to the genuine Arab beauty. To become a symbol of the spirit of the Kingdom of Saudi Arabia, proclaiming its unique identity to the world.
